Our team approaches every endeavor with boundless energy and attention to detail offering valuable consultation and strategic analysis. As we undertake your auction project, we formulate a comprehensive strategy specific to your goals and work diligently to produce a superior outcome.
Our firm conducts site inspections of each property, researches public records, engages in extensive analysis, consults with local officials and develops a winning approach. We investigate and evaluate the properties to accurately present them to the public and inspire bidders.
MARKETING AND PROMOTION
Our marketing strategy will be customized to the needs of your community and will saturate the market. An intensive promotional campaign will be prepared to generate the highest level of participation. It will include print media in multiple publications, direct mail, signage and email notifications to our proprietary list of prospective buyers. Your auction will be featured on our mobile friendly website allowing visitors to easily access detailed information, photographs, public documents and maps for each property. This effort will be combined with targeted internet advertising on high traffic auction and real estate websites to maximize exposure.
We institute and organize a process that provides for seamless bidder qualification and registration. All previous data, documents and information will once again be made available to interested parties. We will respectfully communicate with the attendees, competently address their inquiries and review all of the terms and conditions in their entirety. An award winning auctioneer will commence the live auction and create high energy and spirited competition!
Auctions with complex legal matters require an auction firm with superior qualifications. That’s why our experience and marketing strategies have been approved by various justices of District and Superior Courts, as well as US Bankruptcy and Land Court. We are the only auction firm that the Commonwealth of Massachusetts has retained over the last six years and have provided auction services to over 100 communities.